Why are Diamonds Given on Valentine’s Day?

Valentine’s Day 2020 is considered to be the most romantic day of the year. Traditionally, couples celebrate their love for one another in different ways, such as going on romantic dates and exchanging gifts. While a decadent box of chocolates or a dozen red roses will do the trick, nothing comes close to a dazzling diamond gift!

In fact, jewellery is consistently the number one Valentine’s Day gift for women. While for some it might be a simple yet sentimental piece that will be worn and adored, for others it will be a magnificent diamond engagement ring that symbolises the start of forever. Let’s take a look at the top five reasons why diamonds are given on Valentine’s Day.

Traditionally, couples celebrate their love for one another on Valentine’s Day

1. The Ultimate Symbol of Love

Steeped in romance and history, diamonds have come to symbolise everlasting and unconditional love, making it the perfect gift to celebrate the ultimate “day of love”. In the same way that a diamond lasts forever, so does your love and commitment to always be there.

Diamonds are the true symbol of love and commitment

2. A Perfect Proposal

Valentine’s Day 2020 is one of the most popular days to propose to your sweetheart. So much so that a recent survey found that 43% of millennials chose February 14th as their ideal day to pop the question (or be proposed to). There are so many romantic Valentine’s Day proposal ideas to choose from, it’s no wonder so many people choose this day to start their forever journey together!

43% of millennial couples chose February 14th as their ideal day to pop the question

3. Happy Valentine’s Day To Me

An interesting trend has been emerging over the past few years, is that more and more women are starting to buy diamond jewellery for themselves on Valentine’s Day. They do this as a symbol of empowerment and financial independence.

More and more women are purchasing their own diamond

4. Diamonds Are a Girl’s Best Friend …

…And never more so than on Valentine’s Day! You’d be hard-pressed to find a woman who would not want to open a beautiful black box to find a dazzling diamond jewellery gift inside. Whether it’s a sparkling pair of diamond earrings, a diamond pendant or a ring, diamonds never go out of style add the finishing touch to any outfit – be it glamorous evening-wear or casual daytime attire. Unlike many other gifts, diamonds last forever and will be cherished by years and generations to come.

Diamonds last forever and will be cherished for many more years to come

5. Truly One-of-kind

In the same way that we each have a completely unique set of fingerprints, a diamond has its very own characteristics too. You can be assured that no one else in the world, will have a diamond exactly like yours. This makes a diamond gift incredibly special, knowing that the diamond you are wearing is completely one of a kind.

A diamond gift is incredibly special

Learn More About Diamonds

Why not celebrate the romantic month of February to learn more about these beautiful and rare treasures with a visit to the Cape Town Diamond Museum?

Book your tour today. We’re open seven days a week, from 9am to 9pm, at the V&A Waterfront Clock Tower Precinct.